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RIMA is a new concept in sustainable fashion created by Rima Freeman, a self-taught fashion designer and visionary. RIMA recreates, repurposes and recombines vintage and deadstock garments and fabrics to create exciting new designs.

Agency: The Kennedys (Wieden + Kennedy)
Creative Director: Alvaro Sotomayor
Production Manager: Judd Caraway
Director / Photography: Camille Herren